Navigating Content Attribution and Plagiarism in the GenAI Era
What can B2B marketers do to keep content original and trustworthy in the age of AI?
What can B2B marketers do to keep content original and trustworthy in the age of AI?
Marketing executives agree on two things about B2B company websites: 1) A top website goal is to drive revenue and
Partner marketers agree: Content sits at the heart of their channel marketing strategy. To be successful, B2B vendors need to
So, you are about to compose your first content brief for a writer who has accepted an assignment from you.
Learn how Tendo delivered elevated content experiences using digital strategy and UX design for B2B clients like Cisco, Keysight, Broadcom, and Ecolab in 2024.
Thought leadership plays a critical role in content marketing, and blogs and articles are two great ways to serve it
This year brought rapid change and creative breakthroughs in B2B marketing. Discover what fueled big wins and how to prepare for a new era driven by AI, data, and creativity.
What is B2B copywriting, and why is it so important for organizations to get it right? B2B copywriting, which involves
Once upon a time, years before Tim Berners-Lee created the World Wide Web and gave the internet a user-friendly face,
The Challenge: You Need to Scale Content Creation but Your Team Lacks Bandwidth The Solution: Do you need extra hands