Top B2B Brands and Compelling Content. A Recipe for Results.

Case Studies

Crowe

Content Audit, Scoring, and Gap Analysis

Tendo performed a content audit using our proprietary content scorecard. Findings revealed Crowe’s content strengths, weaknesses, gaps, and opportunities—and paved the way for a more focused content strategy.

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Autodesk

UX Content Strategy for Autodesk Education

Learn how Tendo helped Autodesk optimize visitors’ experience with a simplified sign-up process and consistent content experience.

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Sodexo

Thought Leadership Content for Higher Education

We helped Sodexo position itself as a global thought leader on higher education and campus life

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Adobe

Marketing Cloud Content Marketing Strategy

We developed a content marketing strategy for Adobe’s Marketing Cloud that integrates business trends and industry expertise

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Cisco

Reinventing Cisco.com

We created a framework for Cisco to drive revenue by getting cisco.com visitors quickly to relevant, high-quality, actionable information

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Blackboard

Bb Professional Education Demand Campaign

We created a high-value assessment and ecosystem of content to help educate an audience and convert leads for Blackboard

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CA Technologies

CA Technologies Website Optimization

We developed a strategy, documented a blueprint, and launched a pilot that enhances the user-experience and drives lead generation.

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Salesforce

A Taxonomy for Dynamic Content Personalization

We optimized Salesforce’s taxonomy and tagging strategy to enable a more dynamic, targeted, and personalized user experience on salesforce.com

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LPL

Digital Content Optimization

We developed a taxonomy, information architecture, and content structure that enabled LPL Financial to build a hub for its content so it could be easily found, managed, and repurposed across channels and audiences.

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