Craft A1 Omnichannel Marketing Journeys
Drive Results with Omnichannel Strategy
Create Omnichannel Customer Experiences
Define goals and map touchpoints
Design optimized journeys
Measure outcomes and plan improvements
What Omnichannel Marketing Can Do for Your Business
83%
51%
51% of B2B companies use at least 10 channels to interact with current and potential buyers.2
48%
Sources:
1 Aberdeen Group, Omni-Channel Customer Care: How to Deliver Content-Driven Experiences, 2017
2 & 3 Aberdeen Group, Content-Driven Customer Experiences: Optimize Your Content to Elevate Customer Experiences, 2019
Omnichannel Marketing Resources
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...Case Study Spotlight
A Comprehensive Content Strategy for Infoblox
HPE Business Insights Content
HPE Business Insights Content
The challenge: HPE needed to build mindshare as a strategic solution provider and demonstrate thought leadership in digital transformation. It needed to engage global enterprise IT leaders and drive registrations for ongoing marketing efforts.
The solution: Tendo created a global thought leadership destination and distribution presence that encompassed:
- A microsite, blog, video channel, LinkedIn and Twitter channels, and an email newsletter
- 4 regions, 5 personas, 6 languages, and 7 areas of focus.
- Editorial strategy, content planning, and content creation