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5 Ways Content Can Help You Get Better Demand Gen Results

Eighty-seven percent of B2B marketers find producing engaging content to be a major challenge. With the amount of noise out there, it’s difficult to compete. Up to half of B2B content isn’t even used. But there are ways to create more effective content.

Great content affects your demand generation pipeline. When your content engages prospects and addresses their concerns, they’re more likely to convert to leads.

In this infographic find five specific ways you can create content that boosts your demand gen results.

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Briefly Noted

  • Personalization is a top challenge for B2B marketers running ABM campaigns. Learn 4 strategies to make it easier. bit.ly/2Oorvq2

    March 5, 2021 7:27 pm

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