Content Performance Services
Content Performance Services Adopt our innovative, comprehensive approach to content performance. Identify your weaknesses, amplify strengths—and surpass your competitors. Share…
Content Audit & Scorecard
Advanced Content Audit, Scoring, and Gap Analysis at Crowe
Tendo assessed Crowe’s thought leadership content to reveal strengths and new opportunities to engage key audiences.
Fortinet Solution Page Enhancement
Tendo provided guidance to improve the on-page content experience for Fortinet’s solution pages.
Evolving the Salesforce Digital Content Experience
Tendo audited and scored Salesforce’s digital content and made recommendations to improve it.
Citrix Website Strategy: From Product-led to Persona-led
Tendo enhanced Citrix’s website strategy with a customer journey framework that addressed personas’ content needs.
Content Audit
What Is a Content Audit? A content audit is an analysis (quantitative and qualitative) of all your organization’s digital content—from product pages to blog posts to white papers and
Best Practices Ungated, Grid, Thought Leadership
Get More Out of a Content Audit
More than 90% of B2B marketers use content marketing to achieve such business goals as brand awareness, lead generation, and
Why Are Marketers Prioritizing Different KPIs in 2023?
B2B marketers are now tracking more metrics than they did in the past, and they’re also prioritizing different KPIs in
Why Are More Marketers Investing in Content Audits?
Here are two complementary audit approaches: Monthly qualitative audits: Reviewing and optimizing your content on a monthly or quarterly basis
Content Marketing Framework
What Is a Content Marketing Framework? A content marketing framework is a planning tool to help your organization focus and