Centrify Demand Generation Architecture
Tendo developed a scalable plan to increase Centrify’s lead volume for persona-based nurture communications.
Mini Case Study
Irrigation Association Strategy and Measurement Plan
Tendo optimized the Irrigation Association’s digital marketing presence to better represent the needs of its members.
BMC Remedy Customer Stories
Tendo refined and improved BMC’s customer case studies, making them more engaging and visual.
Cisco Messaging for Service Provider Executives
Tendo created effective, audience-focused messaging that articulated Cisco’s value proposition to executives.
Evolving the Salesforce Digital Content Experience
Tendo audited and scored Salesforce’s digital content and made recommendations to improve it.
Citrix Website Strategy: From Product-led to Persona-led
Tendo enhanced Citrix’s website strategy with a customer journey framework that addressed personas’ content needs.
Creating a User-Centric Website for CA Technologies
Tendo transformed CA Technologies’ website into a demand gen engine that drove business growth.
Defining Digital Content Strategy at Salesforce
Tendo helped Salesforce define how content strategy contributes to the success of digital marketing.
Refining the Autodesk Knowledge Network
Tendo optimized the digital experience on the Autodesk Knowledge Network.
HPE Helion Customer Content
Tendo enhanced HPE’s customer reference program with more engaging content, including more than 250 content assets and 20-plus content templates.