Content Measurement Framework
A Measurement Framework to Prove Success Struggling to prove that your marketing efforts are paying off? Tendo’s content measurement framework…
Content Type
Reflecting Kofax’s Evolution in a Web Redesign
Tendo re-imagined and re-organized Kofax’s website to reflect the company’s growth and to make its complex product hierarchy more accessible.
How to Optimize AI Content with Human Insight: A Step-by-Step Guide
Discover how human expertise can enhance your B2B AI content creation while maintaining quality, authenticity, and brand voice.
Generating Leads for Blackboard with an Interactive Assessment
Tendo created a high-value assessment and ecosystem of content to help educate Blackboard’s audience and convert leads.
HPE Business Insights Content
Tendo helped HPE build a multichannel thought leadership program that achieved 280k global opt-in registrations and 140k monthly engagements.
Evolving the Cisco Partner Program to Meet Customer Needs
Tendo helped simplify and elevate the program’s digital experience, enabling partners to keep pace with changing customer expectations.
Content Migration & Acquisition Support for Keysight Technologies
Tendo seamlessly integrated content from acquired companies to fit the Keysight Technologies story.
Scaling Content Creation for Cisco Partner Marketing
Tendo built an on-demand content engine for Cisco’s partner marketing team, helping realize a GTM strategy that repositioned the tech…
Informatica Thought Leadership Program
Tendo created a large-scale thought leadership program for Informatica that resulted in 50,000 net new opt-ins over three years.