Why the Lift-and-Shift Approach to Content Migration Doesn’t Work
This post originally appeared on CMSWire by Lindy Roux, Tendo Communications executive vice president and partner. After multiple demos and…
Content Type
Refining the Autodesk Knowledge Network
Tendo optimized the digital experience on the Autodesk Knowledge Network.
10 Tips for Better B2B Copywriting
In a sea of bland, overly technical communication, well-crafted B2B copy can help your organization stand apart from its competitors.
9 Tips to Manage Your LinkedIn Company Page
I spend the bulk of my time managing LinkedIn company pages for two drastically different clients: one is a boutique branding consultancy, and the other is one of the largest tech companies in the world. Although the size of these organizations differ greatly, I still approach them with the same principles in mind.
7 Content Experience Fundamentals (and Why They Matter for DXPs)
This post originally appeared on CMSWire by Lindy Roux, Tendo Communications Executive Vice President and Partner. Digital experience platforms (DXPs)
Make Taxonomy a Foundation of Your Personalization Strategy
Looking to serve up personalized B2B content on your company’s website? Want to make smart, data-driven decisions based on your
Tendo Communications Named a Top Content Marketing Agency
Well shucks, we’re blushing. Tendo Communications was named a Top Content Marketing Agency for 2020. Agency Spotter just released its
Award-Winning Experience Redesign for Dealpath
Tendo’s strategic redesign and technical overhaul revitalized Dealpath’s online presence, reflecting its maturity and expanding offerings.
For Customer-Focused Webpages, Build a Content Model First (Pt. 1)
Content strategists love the mantra, Think of your customers first. And yet that mantra is easier said than done when
Good Deals, Good Taxonomy
Like me, you’re probably still recuperating from your Black Friday/Cyber Monday tech hangover. Did I really need to purchase a