Why You Need an AI Content Playbook
When it comes to your AI content strategy, are you missing out on ROI? It wouldn’t be the first time…
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B2B Newsletter Best Practices that Engage & Delight
Does your B2B newsletter stand out? Does it rise above the clutter and connect with your users, or is it
Prompt Engineering
What Is Prompt Engineering? Prompt engineering is the practice of crafting and optimizing instructions, or prompts, for generative AI tools
5 Prompt Patterns for Effective AI Content Creation
If you’ve ever experimented with large language models (LLMs) like ChatGPT, you know how easy it is to generate passable
5 AI Predictions: How It Will Disrupt Marketing, Where It Will Disappoint
Generative AI has captured the attention of B2B marketers like nothing else in recent memory. But don’t expect anything about
Chatting Up Chatbots: AI’s Influence on Marketers and Content Creators | Episode 6 | The B2B Content Experience Podcast
Can you guess what were the two most influential letters of 2023? AI, of course. Get ready to hear these
Tendo Communications Acquires PointOne Digital
Tendo Communications has acquired PointOne Digital, a user experience design agency, to expand our ability to deliver integrated content experiences—and
3 Reasons Your Digital Transformation Content Fails
Raise your hand if you’ve read a sentence like this before: Digital transformation is now a critical imperative and those
ServiceNow Product Documentation Restructure
Tendo developed recommendations to help ServiceNow improve the effectiveness of its product documentation library to better support the buyer journey.
How to Write An Engaging B2B About Us Page (With 8 Examples)
As a B2B content strategist, it’s your job to connect with prospects, finding ways to gain their trust in order