B2B Marketing in 2024: Trends, Wins, and Lessons
This year brought rapid change and creative breakthroughs in B2B marketing. Discover what fueled big wins and how to prepare for a new era driven by AI, data, and creativity.
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I was talking to my colleague Sierra Alvis Robinson about web accessibility—a topic near and dear to both of us—when…
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Get always-on editorial support and domain expertise for audience-focused storytelling.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.
I was talking to my colleague Sierra Alvis Robinson about web accessibility—a topic near and dear to both of us—when…
...Get our monthly e-newsletter with Tendo’s latest thought leadership and content resources for B2B leaders.
This year brought rapid change and creative breakthroughs in B2B marketing. Discover what fueled big wins and how to prepare for a new era driven by AI, data, and creativity.
In part 1 of our blog post series on content models, we introduced you to the concept of content models:
The Challenge: Your Content Processes Are Disorganized. Teams Work in Silos. The Solution: Develop a content governance framework that defines
The Challenge: You Need to Deliver Personalized Customer Experiences at Scale The Solution: Start with strategy, not technology. Map out
Have you ever rearranged the elements on a webpage for emphasis, designed a navigation menu, or separated content into fields
If you’re developing a taxonomy to classify content and resources on your website, where should you begin? A taxonomy is a way
An improved site experience leads to better business metrics for Cisco.
Power Your Growth with Structured Content Get more out of your content and scale for the future. We’ll help you
Unlock New Insights with User Testing Uncover potential problems, evaluate new improvements, and understand the “why” behind your audience’s behavior
Boost your brand—as well as leads and conversions—with Tendo’s highly customizable web design services.




