Creating content that drives results requires a hyper-organized system. You need to put the right strategies, structure, processes, and models in place, and keep refining them. That’s why periodic content maturity checks are essential for growing B2B teams.

Our infographic breaks down the five pillars—from content strategy and planning to content optimization—against which to assess your content strength and weaknesses, how to find where you sit on the maturity curve, and more so you can pinpoint and prioritize where to focus next.

Below is a quick preview. View the full infographic (pdf).

Get Guidance from Tendo, the Content Maturity Experts

Start with our free assessment tool, then tap into our expertise developing effective, results-driven content functions. We’ll use our scoring methodology to evaluate your content maturity and share detailed recommendations based on our 25 years of experience working with leading B2B brands.