User Experience (UX) Services

Put the user first, in every aspect of your digital strategy. We’ll help you design intuitive content experiences, so your audience finds exactly what they need.

UX Design Drives Content Experience

The best-written product page won’t generate business if nobody can navigate it. That’s why Tendo prides itself on creating great content experiences, not just great content. We apply our deep UX skills to ensure that your content is well-organized, intuitive to browse, and seamlessly focused on your user’s needs and goals at every stage of their journey. Our research-driven UX approach lays the groundwork for high-performing content.

Explore Our User Experience Services

Jobs to Be Done & Task Flow Mapping

Map out the sequence of connected content that will help your users complete their “jobs to be done” and satisfy their informational or transactional needs. Our proven techniques will make your website a joy to navigate.

Information Architecture

Strengthen the informational backbone of your website or app. We’ll develop an intuitive IA that organizes your content into clear hierarchies and relationships that make everything easy to find.

Content Modeling

Take a content-first approach to web page development. Our content modeling technique establishes the structure of your page, including the hierarchy of content components and elements that work together.

Personalization

Establish a foundation for successful personalization across your digital ecosystem. We’ll create a framework to deliver targeted content based on prioritized attributes, triggers, rules, and tagging requirements.

Structured Content

Build content to succeed in an omnichannel world. We’ll break down your content into structured components that can be easily published across channels, helping you take full advantage of your CMS or DXP.

Taxonomy & Tagging

Experience the benefits of a well-designed taxonomy. We’ll organize your digital content into clear, logical categories and tags that enhance personalization and help your users find what they need.

Digital Product Design

Take your digital product designs from concept to reality with Tendo. We’ll dig into your business needs and systems to design intuitive B2B apps and web apps that solve your customers’ problems.

Web Design

Design a delightful, scalable, and easy-to-maintain website. Our strategic approach addresses the entire customer journey, ensuring seamless web experiences that drive meaningful results.

Design System Creation

Scale and accelerate your design and development process with a custom-built design system. Tendo can tailor your design toolkit to support the changing needs of your business.

Prototyping

Accelerate and improve your design process. We’ll work with you to build prototypes of your final product for proof of concept, user testing, or streamlined development.

User Testing

Discover insights that inform and validate your content, design, and business goals by testing your content and designs with your target users.

User Experience Resources

B2B Marketing in 2024: Trends, Wins, and Lessons

This year brought rapid change and creative breakthroughs in B2B marketing. Discover what fueled big wins and how to prepare...

6 Steps to Building Content Models for Your Webpages (Pt. 2)

In part 1 of our blog post series on content models, we introduced you to the concept of content models:…

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Content Architecture: What It Is and Why It Matters

Have you ever rearranged the elements on a webpage for emphasis, designed a navigation menu, or separated content into fields…

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How to Create a Taxonomy: 6 Tips for Success

If you’re developing a taxonomy to classify content and resources on your website, where should you begin? A taxonomy is...

Tendo Communications Acquires PointOne Digital

Tendo Communications has acquired PointOne Digital, a user experience design agency, to expand our ability to deliver integrated content experiences—and…

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Using Intent Data to Power Personalized Content

Intent data gives B2B marketers a powerful way to stay customer-obsessed. While the topic is not exactly new, Forrester reenergized…

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Explore our latest thought leadership and content resources: DIVE IN

Case Study Spotlight

Learn more about our satisfied customers: VIEW SUCCESS STORIES

Additional Tendo Services

Explore our full range of services, which can help you deliver exceptional digital experiences.

Let’s Talk User Experience Needs & Goals

Reach out to share your needs or learn more about how our skilled UX designers and content strategists can support your goals.

User Experience (UX) Services

UX Design Drives Content Experience