Attract & Engage with B2B Influencer Marketing
Use B2B Influencer Marketing to Expand Your Reach
Amplify Your B2B Influencer Marketing
Identify and recruit
Interview thought leaders
Train and support
influencers with posting plans, schedules, hands-on coaching, and content ghost written in their voice.
Track progress
and measure the success of your B2B influencer marketing campaigns to gain insights and optimize opportunities.
The Power of B2B Influencer Marketing Done Right
75%
73%
Most business decision-makers trust thought leadership content more than marketing materials.2
14X
Executives report the potential for 14 times ROI for thought leadership that connects.3
Sources:
1 & 2 Edelman and LinkedIn, 2024 B2B Thought Leadership Impact Report
3 The Harris Poll, Earning ROI Through Thought Leadership
Resources for Better B2B Influencer Marketing
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Case Study Spotlight
