Get Ahead with Expert Program Management
You have content programs to run and goals to crush. Our content program management services free you to focus on delivering great results.
Smooth, Seamless Program Management for the Win
B2B content teams work in high-pressure environments, juggling multiple projects and campaigns daily. Effective program management is a key to success—to help teams hit deadlines and business goals. Tendo dives deep into your content goals, challenges, and processes to drive smooth, forward momentum for your programs. Whether the goal is crafting effective thought leadership or executing a complex content migration, our program management services seamlessly organize and align stakeholders and deliverables to increase your bandwidth and keep projects running smoothly.
Get Time Back with Effective Program Management
Whether your team is scaling content production or driving a new digital marketing program, Tendo can help you:
Clarify business goals
and team roles and responsibilities. We act as an extension of your team by immersing ourselves in your business, identifying key objectives and stakeholders.
Define processes.
We lay the foundation for your content management framework with detailed workflows and timelines that include actionable next steps, expectations, approvals, and performance monitoring.
Establish collaboration and other tools.
We’ll work with you to set up and use your preferred communication channels, planning and scheduling tools, and knowledge and content management systems.
Align teams.
We unify teams and stakeholders throughout all project phases with regular check-ins, risk register status updates, and program spend reporting.
Robust Content Program Management for Better Results
44%
67%
11.4%
Sources:
1 Rebels Guide to PM, Project Management Survey Results, 2023
2 & 3 Project Management Institute, Ahead of the Curve: Forging a Future-Focused Culture, 2020
Content Program Management Resources
Many of our best modern innovations are the result of stakeholder collaboration (for example, ChatGPT and generative AI in general)….
...When it comes to your AI content strategy, are you missing out on ROI? It wouldn’t be the first time…
...The lack of sales and marketing alignment has been a top pain point for B2B organizations for decades. But one…
...Are you ready to take your B2B content to the next level? In this episode of The B2B Content Experience,…
...Case Study Spotlight
Managing Agile Product Content Updates for Autodesk Global Launch
Content Migration & Acquisition Support for Keysight Technologies
Informatica Thought Leadership Program
Informatica Thought Leadership Program
The challenge: Informatica needed to drive awareness and understanding for its solutions in a chaotic and confusing data analytics category.
The solution: Tendo created and executed Potential @ Work, an end-to-end thought leadership program that included more than 130 articles, three e-books, and a monthly e-newsletter with six persona versions—all housed in a cross-industry, cross-discipline content hub. Tendo developed the strategy and internal workflows, managed the editorial calendar and content creation, and developed a metrics dashboard.
Elevate Content Program Management with Tendo
Share your goals, timeline, and dependencies. Tendo will whip your content marketing programs into shape, freeing your teams to deliver quality results.