How to Write an Effective Content Brief
So, you are about to compose your first content brief for a writer who has accepted an assignment from you….
Content Experience
A Tour of Tendo’s 2024 Client Success Stories
Learn how Tendo delivered elevated content experiences using digital strategy and UX design for B2B clients like Cisco, Keysight, Broadcom, and Ecolab in 2024.
Blogs vs. Articles: The What, When, and Why for B2B
Thought leadership plays a critical role in content marketing, and blogs and articles are two great ways to serve it
B2B Marketing in 2024: Trends, Wins, and Lessons
This year brought rapid change and creative breakthroughs in B2B marketing. Discover what fueled big wins and how to prepare for a new era driven by AI, data, and creativity.
B2B ABCs: B2B Copywriting Fundamentals
What is B2B copywriting, and why is it so important for organizations to get it right? B2B copywriting, which involves
5 Good Infographic Sources—and How USA Today Was Ahead of the Curve
Once upon a time, years before Tim Berners-Lee created the World Wide Web and gave the internet a user-friendly face,
Challenge-Solution Landing Page – Content Creation
The Challenge: You Need to Scale Content Creation but Your Team Lacks Bandwidth The Solution: Do you need extra hands
Content Architecture: What It Is and Why It Matters
Have you ever rearranged the elements on a webpage for emphasis, designed a navigation menu, or separated content into fields
How to Create Content Faster without Losing Your Mind
At critical points in the year, B2B marketing teams push hard on content creation. To support major campaigns or upcoming
Managing Agile Product Content Updates for Autodesk Global Launch
Tendo serves as a trusted partner for content delivery during Autodesk’s annual product release cycle.