The Accessibility Gap Is a Revenue Gap
I was talking to my colleague Sierra Alvis Robinson about web accessibility—a topic near and dear to both of us—when
Content Optimization
7 B2B Content Examples that Demonstrate How Content Is Evolving in 2026
What does the very best B2B content look like right now? What’s the new benchmark for kicking ass? Once or
B2B Marketing Trend: Why Your Customers Crave Short-Form Content
Demand for B2B content has risen sharply over the past several years. That’s a boon for content marketers, but also a challenge.
5 Keys to Writing for Translation: Make Your Content Resonate in Any Language
Writing copy for international audiences is notoriously tough. Whether you’re creating web copy, marketing content, or interface language, how do
Why Domain Expertise Still Matters in the Age of AI Content
If ChatGPT can produce content on any topic, do we still need experts? Some AI evangelists would have you believe that we don’t. They think generative AI can make anyone an expert in any field—eliminating the need for skill and experience. But that’s not quite true.
The Key to Building Trust? Create Authentic Content
In today’s world of AI, bots, deepfakes, and fake news, your B2B buyers are craving authenticity. Be authentic, and they…
Content Optimization
Set Content Optimization on Repeat Realize your content’s full potential. Content optimization focuses on making sure your content reflects the
Content Creation Services
Content Creation Services Is your content captivating audiences or getting ignored? Tendo can help you break through—sharing your stories and
UX Content Strategy for Autodesk Education
Tendo refined a complex sign-up process to maintain a positive and purposeful content experience for Autodesk Education users.
CA Technologies Website Optimization
Tendo developed a strategy, created a blueprint, and launched a pilot to enhance the user experience and drive lead generation.