CA Technologies Website Optimization
Tendo developed a strategy, created a blueprint, and launched a pilot to enhance the user experience and drive lead generation.
Tendo developed a strategy, created a blueprint, and launched a pilot to enhance the user experience and drive lead generation.
Raise your hand if you’ve read a sentence like this before: Digital transformation is now a critical imperative and those
Tendo created visually driven and information-rich content to boost awareness of Cisco’s Marketing Velocity Activate program.
Tendo refined and improved BMC’s customer case studies, making them more engaging and visual.
As a B2B content strategist, it’s your job to connect with prospects, finding ways to gain their trust in order
The Tendo team attended HubSpot’s INBOUND 2023 in Boston and we’re still reeling from all the buzz generated from this
What Is Card Sorting? Card sorting is a method used to help design or evaluate the information architecture of a
What Is Repurposing? Repurposing means taking existing content and changing its format or audience. It’s a quick way to crank
What Is Duplicate Content? Duplicate content is content that appears in more than one place. On the internet, the “place”
What Is a Content Asset? A content asset is any piece of content—for example, a blog post, a white paper,