Build Trust with Privacy-First Content Marketing
The rapid expansion of data privacy laws, combined with Big Tech’s deprecation of the third-party cookie, will make it increasingly…
Content Creation Services
Boosting Lead Generation and Digital Experience for VTS
Tendo revitalized VTS’s digital presence by diagnosing lead generation challenges, devising a multi-phase strategy, and redesigning their website.
The Power of Purpose in B2B Content
Gordon Gekko, of Wall Street infamy, most certainly does not approve. But the rest of us can celebrate a heartening trend: Today,
Evolving the Cisco Partner Program to Meet Customer Needs
Tendo helped simplify and elevate the program’s digital experience, enabling partners to keep pace with changing customer expectations.
10 Ways to Improve Your B2B Content Marketing Strategy in 2022
At the start of every new year or new quarter, goal setting can get complicated for content marketers. B2B content
How Mature Is Your Content Organization?
This post originally appeared on CMSWire by Lindy Roux, Tendo Communications Executive Vice President and Partner. “Create relevant, engaging digital content,” they…
The Ultimate Holiday Gift Guide for Content Marketers and Content Strategists
Nothing conveys appreciation for your favorite content enthusiast more than a bespoke holiday gift. Now that the season of festive
Which B2B Video Types Get the Best Results?
Over the past several years, video has risen to prominence as a top content marketing format in B2B. Audiences just
Microcopy
What Is Microcopy? Microcopy refers to the small but important snippets of text that provide context for users as they
Structured Content
What Is Structured Content? Structured content is content that is organized and separated into its individual component parts. For example,