Glossary Term

Structured Content

What Is Structured Content? Structured content is content that is organized and separated into its individual component parts. For example,…

Taxonomy

What Is a Taxonomy? A taxonomy is a scheme of classification, a vocabulary of terms grouped into categories and subcategories.

Content Model

What Is a Content Model?  A content model is a visual representation of the way that content should be structured on a webpage. It is a planning tool used at the outset of a project

Content Marketing

Generate brand awareness, pipeline, and revenue with our strategy-led content marketing campaigns and programs.

Content Gap Analysis

What Is a Content Gap Analysis? A content gap analysis is an investigation into your organization’s current content offerings to…