Bridge Your Marketing and Sales Teams with Content
The lack of sales and marketing alignment has been a top pain point for B2B organizations for decades. But one…
Digital Experience Leader
Using Intent Data to Power Personalized Content
Intent data gives B2B marketers a powerful way to stay customer-obsessed. While the topic is not exactly new, Forrester reenergized
Report: B2B Partner Marketing Insights 2022
Channel marketing is an essential B2B strategy. But it’s getting more competitive and harder to execute. In our 2022 survey
Drive the Buyer’s Journey with Content
B2B buyers tend to go through three distinct phases before deciding to purchase or repurchase a product or service. If
What Is Content Experience in B2B Marketing?
Quick question: Can you name a B2B company that generates consistently great professional content? One that nails it again and
A Reimagined Digital Banking Platform for Canadian Credit Unions
Tendo optimized user experiences across multiple institutions through a digital banking overhaul for Central 1 and its network of credit unions.
8 Recommendations for Better Content in 2023
A new year is around the corner. Are you ready to take your B2B content to the next level? The
Zero-Party Data 101 for Content Marketers
State and federal data privacy regulations, Big Tech third-party cookie deprecation, and cookie blocking apps will dramatically limit the types
Boosting Lead Generation and Digital Experience for VTS
Tendo revitalized VTS’s digital presence by diagnosing lead generation challenges, devising a multi-phase strategy, and redesigning their website.
Tendo Releases New Report: B2B Partner Marketing Challenges and Priorities
A new research report from Tendo Communications reveals the major obstacles and strategies for B2B channel marketers and partner marketers.