Content Model
What Is a Content Model? A content model is a visual representation of the way that content should be structured on a webpage. It is a planning tool used at the outset of a project
B2B
Thought Leadership Content
What Is Thought Leadership Content? “Thought leadership,” a term coined by economist and author Joel Kurtzman, can be defined as
Content Gap Analysis
What Is a Content Gap Analysis? A content gap analysis is an investigation into your organization’s current content offerings to…
Content Marketing Framework
What Is a Content Marketing Framework? A content marketing framework is a planning tool to help your organization focus and
Content Marketing
Generate brand awareness, pipeline, and revenue with our strategy-led content marketing campaigns and programs.
Tendo Named a Top Digital Agency in 2021
Three separate agency listing and review sites all agree: Tendo Communications is a top digital and content agency. We’re thrilled
Marketing Leaders: Align Your Teams’ Content Strategy
Today, most B2B marketing and business leaders put customer experience at the core of their business strategy. A good thing,
Rethink Your Content Strategy for a Headless CMS
This post originally appeared on CMSWire by Lindy Roux, Tendo Communications Executive Vice President and Partner. Is your brand considering a headless
Unlock One-to-One Personalization With Structured Content
This post originally appeared on CMSWire by Lindy Roux, Tendo Communications Executive Vice President and Partner. For a digital marketer, there’s only
10 Tips for Better B2B Copywriting
In a sea of bland, overly technical communication, well-crafted B2B copy can help your organization stand apart from its competitors.